Kay Trowbridge 2015 Resume (Text Only)
KAY TROWBRIDGE
(615) 626-1614 || trowbridge.kay@gmail.com || www.kaydoesconcerts.com
2601 Hillsboro Pike, Apt. Q6, Nashville, TN 37212
I am a driven, results-oriented individual with strong work ethic and 3 years' experience in the live music industry. An excellent communicator with superior time management skills, I am organized, self-motivated, and hungry for success. I am currently seeking employment in a challenging, fast-paced environment where I can continue to pursue my love for live events.
COMPETENCIES
Tour Marketing
Concert Promotions
Social Media
E-mail Marketing
Graphic Design
HTML / CSS
Public Relations
Media Buying
Market Research
Live Events
Street Team
Venue Operations
Event Management
EDUCATION
Clemson University
B.S. in Marketing (Spanish Minor)
Jan. 2010 – Dec. 2012
Scuola Lorenzo de’ Medici
Spring 2011 Study Abroad Program
Jan. – May 2011
REFERENCES
Available upon request
WORK HISTORY
Coordinator, Marketing & Talent Buying
Romeo Entertainment Group
Nov. 2014 - Present
» Implemented a new system for streamlining intercompany communications
» Assisted with booking talent by requesting rates, issuing contracts, and maintaining accurate and up-to-date records of artist availability
» Provided marketing assistance for 40+ clients as needed
» Oversaw the day-to-day operations of a busy REG agent by interfacing with clients, managers, and agents in order to set appointments and manage to-do list
Assistant, Tour Marketing & Digital Media
AEG Live / The Messina Group
Feb. 2013 - Aug. 2014
» Conceptualized, developed, and executed marketing campaigns for club- to amphitheater-level shows across the Southeast
» Supported Director of Marketing by ordering all advertising materials, placing media buys, providing copy and traffic, and maintaining promotional ticket grids
» Increased social media presence by 29% (from 19,000 Facebook, Twitter, and Instagram followers in Aug. 2013 to 24,500 cumulative followers in Aug. 2014)
» Built and updated events in AEGLive.com Content Management System to create weekly newsletter deploying to 140,000 subscribers
» Processed marketing invoices, reconciled department expenditures, and prepared day of show settlements for more than 150 events annually
» Hired, trained, and directed AEG Live / TMG interns and street team members
Coordinator, Publicity & Media
The Woods Amphitheater at Fontanel
Feb. 2013 - Aug. 2014
» Spearheaded publicity efforts for a 2014 Pollstar Award-nominated venue by pitching events to local media outlets, managing press requests, and acting as on-site media contact on day of show
» Increased social media presence by 108% (from 11,000 Facebook, Twitter, and Instagram followers in Jan. 2013 to 22,900 cumulative followers in Aug. 2014)
» Directed other workers in distribution of will call, VIP, and artist guest list tickets for the 2013-2014 summer concert series
MISCELLANEOUS
Independent Consultant, Kaleidoscope Media, Sep. 2013 – Nov. 2013
Society of Leaders in Development (SOLID), Feb. 2013 – Present
Young Entertainment Professionals (YEP), Feb. 2013 – Present
Marketing Intern, AEG Live / The Messina Group, Jan. – Aug. 2012